Nowadays, social media companies have a lot of power and influence, which is part of the reason that so many of today’s largest businesses have adopted social media as a critical promotional tool. With the average person spending about two hours and 24 minutes on social media and messaging applications per day, this makes social media a clear opportunity for any sized business to embrace. Let’s consider a few ways this can be accomplished for these different businesses.
Network Synergy Blog
Social media platforms—like Facebook and Instagram—are a great place to communicate with people, as many political campaigns are now taking advantage of. With an election on the horizon, political advertisements abound on these platforms. Of course, not everyone wants their feeds cluttered with these ads… especially if these ads don’t align to their own politics.
Businesses around the world now find themselves in a situation unlike what most have ever seen. With so many trying to keep their distance from one another, many workplaces have deemed it necessary to close down for the time being or to operate remotely in order to reduce the risk they present to their clients and customers… but it isn’t as though these clients and customers are going to expect radio silence from these businesses.
In part one of this series we started to go through Facebook privacy failings, but we didn’t really give you any information you can use. For part two, we have decided to take you through some security setting for Facebook.
Facebook has over two billion users, and as a result, it has its fair share of privacy snafus. While they do (finally) make available all of a person’s Facebook information, their strategies to success are important reasons why there are so many privacy concerns throughout the online world.
The modern office is filled with distractions, and that’s to say nothing about the everyday user’s life. With so many devices and notifications interrupting focus for users all over the world, it’s more important than ever before to have a strategy for how to deal with these issues and become as productive as possible in the workplace. Today, we’ll be discussing some of the biggest distractions in the workplace and how your employees can overcome them.
Social media might make it easy to stay connected, but it comes with a lot of negative side-effects--particularly in regard to security for both personal and professional use. If social media isn’t used properly, it could spell trouble for your organization. How can you foster proper social media usage so that your organization doesn’t suffer from poor security practices? It all starts by spreading awareness.
Social media is a phenomenon that has invaded the business world in more ways than one. While it might be a great way to endorse your brand and communicate with your local prospects, it can be a huge distraction for your in-house workers. A new study by communications agency, We Are Flint, claims that 84 percent of adults in the UK use social media, and two-thirds of them use it every day--be it at the office or at home.
Business use IT more today than ever before, and this has led business owners, CIOs and IT managers to constantly search for ways to deliver organizational profitability through technology. They do this by attempting, sometimes futilely, to pinpoint issues with their overall business strategy and practices while discovering technology solutions that will help mitigate these problems. Typically, if an IT manager speculates that a technology implementation will reduce costs or improve productivity, those solutions find a way to be implemented.
Social media is a great way for organizations to share information about their products and services, but while it’s great for those who want to reach a new audience, it’s also exposing you to another audience that you may not want to be familiar with: hackers. Believe it or not, there are hackers who are trying to take advantage of the personal information you share on your social media accounts.
Have you ever encountered something that you thought was interesting on social media, and you wanted to share it with your friends? Before, sharing a link or a story would also slap a status update on your Facebook profile, for all of the world to see. Now, however, Facebook offers an alternative, in the form of sharing a post on the News Feed without also posting it to your timeline.
Cyber security professionals and Internet users rejoice, for the “Spam King,” Sanford Wallace, has finally been sentenced for his longtime use of stolen Facebook credentials to spam other users. Between 2008 and 2009, he had stolen credentials for Facebook accounts, and then used the accounts to send credential-stealing web links. Now, he gets to spend the next two and a half years in prison, and pay an oddly-specific fine of $310,629.
Chances are that if you’re using a smartphone, you’ll have your WiFi turned on as often as you possibly can. This helps to keep data hogs (applications that use a ton of your monthly allotted mobile data) at bay. However, not everyone has the convenience of an Internet connection at all times, particularly while you’re out of the office. Here’s how you can limit the damage done by your favorite smartphone apps.
Social media addiction is a problem that plagues most modern businesses. Even though it’s a best practice to leverage social media to your business’s advantage, it’s a well-known fact that social media addiction can lead to wasted time and distractions in the office. In order to beat social media addiction in the office, it’s best to understand how it comes about, and what you can do to help your workers leave it alone, rather than locking everything down completely.
In 19th century America, the hottest innovation for political campaigns was the exposed stump from a fallen tree, thus the stump speech. This technology revolutionized politics by allowing the candidate to elevate himself above the crowd for greater visibility and to better project one’s voice. Today, the political stump speech is obsolete, having its usefulness far surpassed by the technologies of the modern age.
Facebook has come a long way. Originally designed as a networking tool to be exclusively used by college students, Facebook now has 1.44 billion active users, making it the world’s largest social network. Today, businesses take Facebook seriously and utilize it for their marketing initiatives. However, it’s still viewed as a time-waster by many office managers who restrict or ban employees from accessing it.
You’re surely aware of how valuable an asset social media is for your brand, but how much interaction are you really getting on your pages? No matter how many views, there’s always room for improvement. Well, you’ll be relieved to hear that even the large corporations don’t get too many hits on social media, despite the massive numbers in their favor.
Not everyone you meet on the Internet is going to have the same opinion as you. This ordinarily wouldn’t be a problem, since most people are reasonable and can realize when not to open their mouth; but on the Internet, anonymity breeds a foul creature with a mind for mischief: The Internet troll. They often respond to posts and comments in a condescending or crude, obnoxious manner in a deliberate attempt to anger the original poster.
The Internet makes marketing your business much easier, but it's not that way for everyone. A restaurant in California has responded to the standard Internet marketing strategy with an out-of-the-box method of its own. David Cerretini, co-owner of the Italian restaurant Botto Bistro, has told his strategy to USA Today; "I want to be the worst restaurant in the San Francisco area!"
It's no secret that social media has opened a lot of doors for businesses that may not have been there a short time ago. LinkedIn in particular has been an immensely useful tool for people looking for employment, and for employers to find prospective hires.
Social media has become a big part of business, and Twitter is one of the top sites. You may know Twitter as an app that lets you send short messages to "followers," however, there's so much more to this useful tool that has been embraced by 218.3 million users worldwide. Let's take a closer look at Twitter and how to utilize it for your business.
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